Categories
marketing

Making My First Dollar Online

Never did I ever think I would be able to make money online. Yes, the internet has grown tremendously over the past decade and I have been working from my laptop as a Social Media Marketing Manager over the past 5 years, but I always believed I had to have a client or a boss to make money online. This concept was completely challenged when I found out I could make money marketing other people’s products, while also being my own boss.

I was laid off on December 31, 2019 from my previous role as Social Media Marketing Manager. It wasn’t because I was doing a bad job, it was because the company I worked for couldn’t afford to pay me for my services – no hard feelings at all. As a freelancer, I’m used to this, especially the inconsistency and instability of work. Anyways, I looked at this as an opportunity to branch out, look for a new client, and even learn something new in the process. With that being said, over the past month I have been learning about Clickbank, an affiliate marketing database that allows digital marketers to scale vendors’ businesses, as well as build their own stream of income for doing so.

I started my journey with Clickbank by reading their free ebook – 7 Steps To Turn Your PASSION Into An Online Business. These steps highlight:

  1. Discovering Your Passion
  2. Determining Market Fit and Potential
  3. Creating an Avatar
  4. Building a Following
  5. Building a List of Prospective Buyers
  6. Monetizing Your Audience
  7. Scaling Your Profits

The ebook goes into more details about each of these steps. I followed each of them, utilizing the advice given to pinpoint how I would like to kick-start my affiliate marketing business.

For those of you who don’t know, I have taught gymnastics for over 10 years now. I loved learning new skills to then be able to help others learn them. Sometimes, students would get to my level of skill; therefore, I would have to learn new skills so I can then teach them. After reflecting on this, I determined I wanted to take this concept and apply it to digital marketing – affiliate marketing to be specific. I utilized the steps mentioned above to conclude that my passion is to learn how to make money online for myself, but also extend this knowledge to help others do so as well.

Honestly, this month has been a struggle for me. I’ve spent hours on YouTube learning about how Clickbank works and the fastest ways to be successful. YouTube is a great tool to utilize to learn a new skill, but there is a lot of content on there which sometimes left me confused and unsure which I should focus on. That’s when I decided to sign up for Clickbank University. Experts designed a course to teach people how to make their first sale online using Clickbank, which can then be applied to generate hundreds, even thousands, of sales using their marketplace.

I’ve been waiting to generate my first sale to share any of this because I didn’t want to tell people about it until I saw my own results. I needed to believe in it before encouraging others to as well. I couldn’t be more excited to share this with you all – I’m one step closer to fulfilling my passion! If you would like to make money online, click here to get the ebook, as well as to learn the way I did, to start earning money online. I know this process will be way more fun with some friends by my side!

If you have any questions, I’d be so happy to help! Shoot me an email to tom@ontomoftheworld.com or send me a message on Instagram (@ontomoftheworld).

Categories
mental health

California Gave Me Anxiety and Depression

As I’m sitting in the airport awaiting to board my flight to embark on a European adventure, I stumble upon an Instagram post highlighting a quote from Lao Tzu – “If you are depressed, you are living in the past. If you are anxious, you are living in the future. If you are at peace, you are living in the present.” I quickly share it to my story and write “I’m working on it…” It was coincidental because I then realize the tightness in my chest and the slight urge to cry. Why am I anxious right now? Yeah, I’m excited to be traveling to Europe, but I’m not feeling pumped; I am feeling down. My anxiety is consuming me because I’m focused on how much I’m going to miss my boyfriend James, my friends, and my life in San Diego for the next 10 days. In other words, I’m thinking about the negatives of my future and not the positives of my present. I let this sink in for a little and begin thinking about my experience with anxiety and depression.

In July 2018, after living in New York for the first 22 and a half years of my life, I decided to pack all of my belongings into my 1998 Toyota Rav 4, grab my sister, and drive 4 days to move to San Diego. Throughout my life I never struggled with anxiety or depression. I was always the positive, upbeat, and down for anything at any time type of person. You couldn’t stop me from going out or doing something during my free time. I was always confident in what I was doing and never really doubted myself. Even while settling into my new California life, I felt like I was on top of the world. However, I began to feel a 180° shift in how I felt in my soul.

Now, before I continue, I feel like I have to explain why I decided to pick up my life and move to the opposite side of the country. Throughout college, I planned on moving to Brooklyn and getting a 9-to-5 job in New York City. It was essentially down the block and something I knew; however, after visiting Colorado before my senior year, I started dabbling with the idea of leaving New York to experience something new. From there, I began realizing that the “New York State of Mind,” or attitude, didn’t really coincide with who I felt I was as a person. I began noticing the coldness of the people around me. Cashiers wouldn’t even look up to say, “Hi.” Drivers honked for no fucking reason. Everyone around me was so focused on themselves and couldn’t care less about how they treated each other. I didn’t want to live surrounded by this attitude anymore, therefore, I decided to give San Diego a shot. It was a risk that definitely paid off and I was quickly more than happy I moved to there to say the least.

I graduated from college shortly before moving, so I had to begin building my career the second I parked my car at my new home. I have a Marketing degree and had previously began building a personal freelance Social Media Marketing and Management company to sustain my life. Building this type of career is slow and somewhat lonely; I spent 6 hours per day working on my laptop at home by myself. At this point, I really only had a handful of friends, so I decided to try to get a job coaching gymnastics. I had 8.5 years of experience prior to moving and knew it wouldn’t be too difficult to find a job in that field. I was right and quickly hired to coach at SD United Training Center. I was so grateful how close I got to my coworkers and, before I knew it, obtained a solid group of friends. One of whom is a guy named James, who instantly changed my world and perspective on life.

I told myself when I moved I wasn’t going to get start dating anyone until I had more of a solid life for myself. But, as you all probably know, when you meet someone and feel a special connection with, you can’t really help it. We spent all of our free time together from basically the second we hung out outside of work. He quickly became my best friend and someone I could confide in. Everyone I knew previously was over 3,000 miles away, which only influenced me to get attached pretty quickly. Once our relationship transitioned from best friends to something a little more, I began to open up more about how I felt, not just who I am.

One night at the end of September, I was at work-related function with James and my new group of friends. As the night progressed, I began feeling this urge to leave. It was a foreign feeling to me and I wasn’t really sure what I was feeling. I usually enjoy being around groups of people, but this was one of the first times I felt the need to be alone (well, to be alone with James). I stuck it out, but on the car ride back to James’s place, I opened up about how I was feeling a tightness in my chest and tense throughout. The conversation played out a bit more as we analyzed what was going on and I vividly remember saying, “It feels like I have to cry but I don’t.” I basically jinxed myself and that’s when I entered a half-year stage of intense anxiety and depression.

For months, I broke down at least once a week. The littlest of things would trigger my anxiety and I would be flooded with an overwhelming feeling of sadness and discontent with myself. My confidence flew out the window and I constantly put myself down. I’m broken. Something’s wrong with me. I hate this feeling. I don’t want to feel like this anymore. Thoughts raced through my head and the more I tried to control it, the more often and intense my episodes became. This put me in a constant state of analysis of my emotions and trying to make sure I didn’t start crying spontaneously.

This put me in a constant battle with myself. I didn’t want to do anything but lay in bed – I was mentally and emotionally exhausted all the time. I became more introverted than extroverted. There’s nothing more draining than not feeling yourself, especially for months at a time.

Recently, I’ve come to the realization that my guarded approach to everything has prevented me from establishing deeper relationships with others. With friends, I have always felt like being the listener, not the talker. I was the go-to for anyone who needed practical advice. Opening up was never something I ever felt necessary. People look up to me for my positivity, and that’s what drove me in the past. I now can no longer live life that way. I want to develop intense connections with others; something I can’t do unless I let my guard down.

These feelings I believe began because my guard got stronger as my emotions for James grew. The closer I got to loving James, the further away I got from loving myself. As a result, I was so worried about him cheating on me or taking advantage of the trust I instilled with him that I closed myself off from everyone over the past months. Taking a step back from my relationship with James and looking at the big picture, I’ve concluded that I push people away when the relationship/friendship gets too close. I’m always on guard that someone is going to take advantage of my trust, therefore I haven’t really trusted anyone, not even myself. It is easier to take the high road than to take the risk and actually love someone (romantically or not). I have been preventing myself from loving with my whole heart my entire life and I didn’t even realize it.  As a result, it wasn’t until I figured this out that I started to feel like myself again, if not even better.

I didn’t write this to throw myself a pity party. I don’t have any intentions of gaining attention from talking about this, nor do I want that. The only attention I want from this post is that even the happiest people in this world are facing a battle you probably know nothing about. I know for myself, if I asked anyone if they thought I had struggled with anxiety or depression, they’d probably laugh in my face (besides James because he’s been helping me through it for half a year now). I also wrote this because I never really understood anxiety and depression until I struggled with it myself. It’s not something you can “turn off” and “calm down” from when you’re having trouble dealing with it. I believe everyone has anxiety, but there is definitely a tremendous amount of people who mask it and pretend like it’s not a problem when it actually is. I tried to cover it up and tell myself I was okay. Like I said, the more I tried to control it, the more anxious I became. With that being said, if you feel like you’re struggling to control your anxiety, stop. The second I stopped and faced it was when I was able to grow and deal with it.

I still have a long way to go, but I’ve already come so far. My anxiety attacks and crying episodes used to last an hour or 2, and then I would need about 24 hours to bounce back and feel “normal.” Now, when they come, they last maybe 15 minutes and I can bounce back and tackle the rest of my day after taking some time to relax once it’s over.

Lao Tzu once said that peace lies within the moment. I would have anxiety attacks as a result of worrying about potential, nonexistent problems in my future. This led to my depression as I tried to reflect on what has happened to me in the past to cause these intense emotions. Today, I’m able to be honest with myself, speak my mind freely, and be more in the moment, which ultimately has allowed me to be the best version of myself I’ve ever been. If you’re dealing with anything, take a moment to appreciate what you have right NOW and focus on that. It’s ridiculously hard, but with practice comes perfection. Never give up on yourself and learn to trust yourself. It’s not going to happen overnight. Be patient. Love yourself. Stay as positive as you can.

Categories
marketing Personal

My Start as a Social Media Manager and Digital Marketer for CANZ Westbury

I went to Hofstra University for 4 years straight. We, Hofstra students, had the strip of bars for a while and they were awful, but we couldn’t resist going there. Unfortunately, we were left without a place to hang out by the end of my 3rd year as a student there. At that point, I was 21 years old and ready to go to a bar without having any issues. It wasn’t until December 2017, towards the end of my first semester of my senior year, when I found the chillest bar I’ve ever stepped into: CANZ.

My sister got hired and was training one day in December when I decided to pay a visit. I walked in and was immediately drawn to it. It was the perfect mix of a bar and grill; music was bumping and the drinks were great, while people still sat down and enjoyed a meal. It was like McHebes with tables to sit at. Lit.

After a few visits, I wanted to be part of the fun and business. I was a Marketing major and focusing on going down the Social Media Marketing route. I checked out their Instagram and Facebook pages and, to be brutally honest, I was appalled. They were posting low-quality pictures of basically nothing with captions such as, “Holllla!” Not even I could take it seriously. I took it upon myself to contact their management team with an interest in helping out with their social media presence. Within a day, I was asked to come in to discuss a job opportunity.

When I began, I didn’t have much responsibility. I wasn’t given any direction – I was only given the log ins for each of their accounts. I wasn’t getting paid anything but I was okay with it – I looked at it as an “internship” opportunity. I wasn’t even posting for them – I only edited their captions and threw some hashtags on their posts. But because they were still posting unprofessionally, I started stressing out that they’re making themselves look a fraction of how cool the restaurant really is.

The obstacle was they didn’t want to take the one person who was doing their social media off of it. By the end of January, I stopped helping out. I would catch myself laying in bed unable to fall asleep because I was thinking of ideas they could do to make their pages better and I was always checking to see if there were things misspelt. I couldn’t stress out about it when they didn’t even give me any direction or tasks.

A few weeks later, the owner of CANZ Westbury called me in to discuss their social media pages. Long story short, I was hired as the Social Media Manager and Digital Marketer for CANZ shortly after I had taken a step back from it.

Since the beginning of February, I’ve been working on managing their social media accounts and running advertisements through Facebook and Instagram. I’ve learned a lot in such a short amount of time in this role. I’m beyond grateful for the opportunity CANZ has given me – I’m turning what I do for them into my own personal business.

As with any job, there’s always more to learn. I’m beyond grateful for the experiences and knowledge I’ve obtained through CANZ and I cannot wait to see where it takes me in my online business.


Are there any other social media managers or digital marketers reading this? Do you have any tips or tricks to be better than ever at this particular job? Comment below! I’d love to hear from you!

Categories
lifestyle

A Personal Letter to Hofstra University from a Soon-To-Be Graduate.

When my alarm went off this morning at 10 am (exactly an hour before my class starts), I decided to take the L for the day and miss my first class. I wanted to get to the gym but I didn’t want to go at night. I rested my eyes a little longer then checked my phone. 10:22 am. Alright, fine. It’s the last full week of classes ever and the second to last class for the course. I’ll go… I fumbled out of bed, got ready and dragged myself to class. I shared my mental struggle of the morning with a few classmates as I logged into the Hofstra computer. I’m in a social media and web design class so I’ve spent about 4 hours last week working on my ficticious company’s website home page. My last task of the assignment was to export it and upload it to a website simulator. 5 clicks and I was done! “Could not complete request because an unexpected end-of-file was encountered.” Lit.

My original vision of the day involved getting stuff done and skipping class. A “thriving” type of day one might say. But I changed my mind to go to class. A “responsible” type of day one might say. As the days pass, I catch myself verbally reminding myself how many days I have until graduation. “17 days,” I said as my professor told me to “start over. It’s not that complex.”

Despite the beginning of my day, I had the most amazing 4 years of my life at Hofstra University. I started as a Psychology major to get prerequisites done for a Physician Assistant Graduate Program. After one semester, Hofstra extracted realization I don’t want to fucking do that. (Side note: Professor BIO 12 and Professor Daniels are the reasons I came to this epiphany.) I spent hours in the library and still getting 60s or worse on exams. I don’t take it as I wasn’t smart enough for it, I simply realized that my brain doesn’t think the same way one does in the medical/biology field. I ran with this lesson and swithed my major to Marketing.  From there, my life fell into place.

Appreciation encompasses my feelings towards Hofstra as my time comes to an end here. What better way to show this than write a letter to Hofstra discuss my unfiltered opinions about the university itself? So, here we go.

 

Dear Hofstra University,

First of all, there really wasn’t anything you could do to get the bars back?  I feel like there was definitely some sort of agreement between you and McHebes.  Whatever, I’m not here much longer anyway.  I wanted to take the time to express my gratitude regarding my experience over the last 4 years as a student of this beautiful university.

I want this to be a mainly positive letter, therefore I’ll start with my complaints. Frankly, we all feel like you’re constantly trying to get money out of us. One time you took $4,000 from me without telling me. You also charged me $100 because you didn’t approve my loan efficiently and it didn’t get processed to you until after the due date. Aside from that, I only went to an advisor twice.  During my freshman year, I wasn’t sure how to do my schedule so I went to her to discuss what to do.  She told me to take a spanish credit because my college credit from high school didn’t fulfil the requirement. Guess what, Hofstra, it did. I wasted a semester in Spanish 3. It seems like a tactic to get as much money out of me as possible. Another complaint has to deal with, and I’m sure you get this a lot, the parking. You’re in the process of assembling a building in the middle of one of the parking lots. You had a parking issue to begin with and this construction is not helping whatsoever. Oh, and one last thing, HofUSA used to be tight; now it’s iight. I understand it’s a business and you were probably going to get more money out of it, but you’re thinking short term. You’re beginning to build a poor reputation which will wind up losing you more money in the long-run. Some friendly advice and my opinion as a consumer.

I would also like to share something else. I received an email about a month ago with the headline saying “We’re offering a new course – you may be interested!” Of course, it’s a social media marketing class. Long story short, I’m diving into the social media marketing/management field upon graduation. It’s not your fault, but I spent the last four years getting a degree and the semester proceeding my departure you’re offering probably the most useful class I could have taken; more useful than any class I had to take as an undergraduate student. I’m just being selfish because I understand it is a new and growing industry, therefore I want to thank you for providing this class to students. It could spark their interest in a growing industry and that’s ultimately the goal of college.

With that being said, let’s get back to the main reason I’m writing. Thank you so much for the experiences I’ve had here. I rerouted my career path and I’ve never been more excited about a job. I’ve made friends with hundreds of people who have made an incredible mark on my life. I joined Danceworks, I moved into their home, I became family with members of the club and I currently am the President of the club. This is one of the most impressive college organizations in the world which has taught me tons of things about myself as a person, professional and leader. I’m insanely honored to have worked for this organization and proud of my sucesses. I’ve also recieved an incredible education. Although sometimes many of them are of no interest to me, your courses are tedious and they establish a work ethic I never had before attending. I’m the most confident I’ve ever been in myself as a result of who I’ve become over the years as a Hofstra University undergraduate student.

I appreciate everything you have provided to mold my mindset and life. The friends, knowledge, empowerment, confidence, determination. I’m completely prepared for whatever life throws my way. Unfortunately and inevitably, it’s time for me to go.

Hofstra, we’re going to be homies for life. I will perpetually look back on these past 4 years with fondness and appreciation. Without you, I would have never learned crucial lessons about myself and the world around me. I will succeed because of this experience and for that, I thank you.

Stay Positive,

Tom Fraher

 

Life is about the experiences we have and the lessons we learn from them. The more we learn, the better we evolve as a person.  Hofstra University has given me the experiences I needed to lead a successful life after graduation. Positivity radiates around campus as everyone is waiting for summer. I, however, radiate positivity as I wait to begin my life.

 


 

Are there any other undergraduate students on the verge of graduating or have already? How do you feel about your undergraduate experiences? I’ve been having this conversation with my peers and the positivity keeps me going!

 


 

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